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The Makers of Pop-Tarts Want Us to Start Slathering Them with Butter?

Hot Strawberry Toaster Pastry with frosting and sprinkles

If you’re looking to keep your weight UP between Halloween and Thanksgiving, this should help:  The makers of Pop-Tarts want us to start slathering them with better!



They found 6,946 tweets about “Pop-Tarts and butter” from this year alone.  So they’re partnering with a company called Banner Butter, and releasing a limited run of Pop-Tart branded butters to go with different flavors.



The six butters they’re selling are Chocolate . . . Strawberry . . . Sea Salt . . . Cinnamon with Cardamom and Ginger . . . Honey Habanero . . . and Balsamic Fig.  They go on sale next Tuesday at  For $25, you get a kit with all six, plus three boxes of Pop-Tarts to spread them on.


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