Much to the dismay of parents everywhere, Barney the Purple Dinosaur, is now getting his own movie. Mattel Films said in Friday’s announcement that the movie will have “a completely new approach to ‘Barney’ that will surprise audiences and subvert expectations. The project will speak to the nostalgia of the brand in a way that will resonate with adults, while entertaining today’s kids.” “Barney” will join other Mattel Films projects in development, including ones based on Barbie, Hot Wheels, Masters of the Universe, American Girl, View Master, Magic 8 Ball and Major Matt Mason.

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